Post by account_disabled on Mar 7, 2024 6:28:56 GMT
This is why the synergy between the two is essential, and is the basis of content marketing . The goal is to offer an SEO architecture with exciting, useful and empathetic content. Don't miss the opportunity to deepen your storytelling skills at the Storytelling Festival 2024 , where you can learn directly from industry professionals. Storytelling Festival 2024 The sixth edition of the most important storytelling event in Italy is coming. 150 TICKETS ALREADY SOLD. EARLY OFFER […] € 159€ 59 What is SEO? SEO stands for Search Engine Optimization , or search engine optimization. It is a strategy that brings together digital tools and practices with the aim of increasing the visibility of a page or website by improving its positioning on search engines.
The increase in visibility also leads to an increase in traffic on the page Greece Telegram Number Data or website. We have already highlighted this in our article on SEO and content marketing : this discipline is very technical, and difficult to implement. Due to the continuous evolution of the Internet and search engines, it is essential to train and update constantly to know, adapt and keep up with the Google algorithm , in order to appear on the first page of Google for the user who is research phase. SEO is achieved by integrating data obtained from different tools : Choosing the right keywords . This is a fundamental operation for optimizing a website: we start from the analysis of users' search intent - and the most used queries -, the search volume - how much the keyword is typed into search engines - and competitiveness, i.e. how many and what results the search for a specific keyword returns.
Following this preliminary phase it is possible to select the best keyword or keywords. Optimizing the site structure . The website or e-commerce site must be intuitive, simple and easy to navigate, in order to best guide users in their search. We therefore recommend a silo structure: that is, preferring pages organized into micro and macro sections and categories, so as to collect information or products in a coherent manner, and above all avoiding double or duplicate content. Each section or category will have its own dedicated keyword, and will be connected to the other sections and categories through internal links and backlinks. Optimizing the HTML code . It means choosing and using specific tags to improve the formatting of the text, so that it is considered relevant and valuable for Google and therefore appears on the first page of the SERP, i.e. in the search engine results pages.
The increase in visibility also leads to an increase in traffic on the page Greece Telegram Number Data or website. We have already highlighted this in our article on SEO and content marketing : this discipline is very technical, and difficult to implement. Due to the continuous evolution of the Internet and search engines, it is essential to train and update constantly to know, adapt and keep up with the Google algorithm , in order to appear on the first page of Google for the user who is research phase. SEO is achieved by integrating data obtained from different tools : Choosing the right keywords . This is a fundamental operation for optimizing a website: we start from the analysis of users' search intent - and the most used queries -, the search volume - how much the keyword is typed into search engines - and competitiveness, i.e. how many and what results the search for a specific keyword returns.
Following this preliminary phase it is possible to select the best keyword or keywords. Optimizing the site structure . The website or e-commerce site must be intuitive, simple and easy to navigate, in order to best guide users in their search. We therefore recommend a silo structure: that is, preferring pages organized into micro and macro sections and categories, so as to collect information or products in a coherent manner, and above all avoiding double or duplicate content. Each section or category will have its own dedicated keyword, and will be connected to the other sections and categories through internal links and backlinks. Optimizing the HTML code . It means choosing and using specific tags to improve the formatting of the text, so that it is considered relevant and valuable for Google and therefore appears on the first page of the SERP, i.e. in the search engine results pages.